Better surveys mean better intelligence. This presentation forms part of the ‘Surveys That Work’ training course – an introduction to using survey methods – delivered at EMBL-EBI in February 2017. Surveys that work EBI_2017 from Caroline Jarrett #surveys
A survey is a process for getting answers to questions, but surveys turn out to be harder than they ought to be because there are potential pitfalls at every stage, from thinking about the goals of the survey through to analysingContinue reading… Surveys that work at LibDesign 2016
For this month’s post for my Surveys that Work blog on Rosenfeld Media I’m handing over to Gerry Gaffney – for a forensic examination of one customer survey he recently encountered. Apart from being co-author of my book, Forms thatContinue reading… Surveys that could be better: Radisson
This presentation to the Society for Technical Communication 2010 conference in Seattle, US, compares survey processes and looks at some of the detail of designing surveys – including how to avoid survey error. Surveys That Work: using questionnaires to gatherContinue reading… Surveys That Work: Using Questionnaires to Gather Useful Data, Seattle 2010
In the 1950s, a well-designed survey could often achieve over 90% response rates. Since then, response rates have consistently declined. But I was still a bit shocked the other day when a post on a usability discussion group quoted aContinue reading… Survey response rates? 2% is not good enough
Questionnaires often ask us to rate something or other. Recently, I’ve been asked about: ♦ my satisfaction with a huge website ♦ the effectiveness of a selection of ways to maintain or increase charge-out rates ♦ the cleanliness of aContinue reading… Piggy in the middle? Why people choose the midpoint in rating questions on questionnaires
I am a usability consultant and I believe, and find in practice, that usability evaluation is the best way to find out whether a document works for its users. However, I have frequently been in a position where my clientsContinue reading… Market Research or Usability Evaluation?