Many of us will be doing a lot of gift-giving this month, so I’ve chosen a book as my Survey Book of the Month that would be just right for someone who enjoys something thought-provoking and a bit out ofContinue reading… Book review: Through the language glass: why the world looks different in other languages
Category: Surveys
Surveys in practice and theory, J Boye 2011
At the 2011 J.Boye conference in Aarhus Denmark, I had the opportunity to run a workshop on surveys. We focused mainly on the practicalities of better surveys: how to write better questions and how to run a good survey process from startContinue reading… Surveys in practice and theory, J Boye 2011
What is a confidence interval and why would you want one?
What is a confidence interval? I wanted to know that recently and turned to one of my favourite books: Measuring the User Experience, by Tom Tullis and Bill Albert. And here’s what they say: “Confidence intervals are extremely valuable forContinue reading… What is a confidence interval and why would you want one?
Book review: Questions and answers in attitude surveys
Which is better: an open question or a closed one? What about including a “don’t know” option in your closed questions? Is there a “right” order for asking questions? If topics like these concern you, then you’ll want to readContinue reading… Book review: Questions and answers in attitude surveys
Introduction to usability testing for survey research
It’s always fascinating to encounter a profession with overlapping interests to our own in UX. The one I’ve been learning this year is survey methodology, and I was delighted to find out that they’re really into UX as well. TheContinue reading… Introduction to usability testing for survey research
Usability testing for survey research
It was a pleasure to prepare a seminar with Emily Geisen for the SAPOR conference in Raleigh, North Carolina – comparing her experience of usability testing of surveys with my own of usability testing in general. Our workshop slides are now available:Continue reading… Usability testing for survey research
Book review – Looking back: a century of Dutch statistics
If you love looking at wonderful information design, you’ll enjoy this book of the month: Looking back: a century of Dutch statistics by CBS Statistics Netherlands. It’s in English and it’s free as a pdf download, or you can pay a smallContinue reading… Book review – Looking back: a century of Dutch statistics
Does your survey need a prenotice?
Do you enjoy hunting around on the web for surveys to fill in? I do, but that’s because I’m researching a book on Surveys That Work and I believe that it’s rather unusual behaviour. Most people need to be askedContinue reading… Does your survey need a prenotice?
How to craft a better survey invitation
When we’re trying to improve a survey, It’s easy to focus on the questionnaire to the exclusion of other important aspects of the survey. A couple of examples in my in-box recently reminded me about the importance of the surveyContinue reading… How to craft a better survey invitation
Putting the ‘Long’ into Longitudinal: UX lessons from survey research
Most of us in user experience are used to thinking short-term—in weeks or months. But, increasingly, organisations are planning to build long-term relationships with their customers. The European Survey Research Association Conference was a chance for me to hear from thoseContinue reading… Putting the ‘Long’ into Longitudinal: UX lessons from survey research