This is a book that focuses on visual and interaction design Designing Effective Web Surveys by Mick Couper, PhD is all about what survey methodologists call ‘the instrument’, the questionnaire itself that the user interacts with. You will not find anythingContinue reading… Book review: Designing Effective Web Surveys
Blog
Using EEG in a usability test of a survey
We all know that people will give up on surveys if they are too long or too boring. But exactly how long is too long? Exactly how boring is too boring? One of my most fascinating clients is Kantar, theContinue reading… Using EEG in a usability test of a survey
Ten (slightly different) tips for a better survey, STC2011
This is a slightly updated version of the Ten Tips for a Better Survey presentation I gave at the STC2011 conference. 10 tips for a better survey at UX Bristol from Caroline Jarrett View the slides as a PDF:Continue reading… Ten (slightly different) tips for a better survey, STC2011
Book review: Developing a Questionnaire
It’s been a crazy busy month, with wonderful, challenging work to do – so I was extra pleased that I had a really short, easy read waiting for you, Developing a Questionnaire by Bill Gillham (2nd edition, 2008). The book is fullContinue reading… Book review: Developing a Questionnaire
Book review: Survey Errors and Survey Costs
Robert M. Groves is a distinguished survey methodologist has won a whole raft of awards for his important work in survey methodology, both in academia as a professor for many years University of Michigan and working at the U. S.Continue reading… Book review: Survey Errors and Survey Costs
Surveys that could be better: Radisson
For this month’s post for my Surveys that Work blog on Rosenfeld Media I’m handing over to Gerry Gaffney – for a forensic examination of one customer survey he recently encountered. Apart from being co-author of my book, Forms thatContinue reading… Surveys that could be better: Radisson
Designing e-commerce and checkout forms
This post originally appeared in 2011 on ‘Forms that Work’ – the companion website for Caroline’s book with Gerry Gaffney Forms that Work: designing web forms for usability. If you’re selling something on the web, then you’ll inevitably come toContinue reading… Designing e-commerce and checkout forms
Ten tips for a better survey, STC2011
At the STC Technical Communication Summit 2011 I shared ten tips to improve any survey. The tips fell into three categories: writing good questions that users can answer; improvements to the survey process; and testing your survey. 10 tipsContinue reading… Ten tips for a better survey, STC2011
Labels and buttons on forms – and other time-consuming controversies
Labels and buttons on forms are a topic that provoke a lot of discussion. At the 2011 AC CHI Conference on Human Factors in Computing Systems I ran a course addressing some of these controversies and sharing best practice. Continue reading… Labels and buttons on forms – and other time-consuming controversies
Design questions for complex forms: a study of census envelopes
Census years are exciting times for the forms enthusiast. They’re quite rare – most countries run their census at 10-year intervals. And they affect the entire population. That’s the definition of a census – a count of an entire population. Census forms alsoContinue reading… Design questions for complex forms: a study of census envelopes