Novelty attracts – or so we’re told. If you want to get repeat visitors to your website then you need to be offering them ‘new stuff’ with each visit. Perhaps the popularity of blogs is partly because you’re likely toContinue reading… What’s News? And what’s not?
Category: Articles
Registration Forms – what to do if you can’t avoid them
The sad thing about registration forms is that users hate them. Stick a form in front of them and they leave your site, they lie, or if they are really web-savvy they use a privacy protection service such as Bugmenot.Continue reading… Registration Forms – what to do if you can’t avoid them
Matters of life and death: an investigation of “living wills” and other advance directives
Earlier this year, we learned of the bitter legal battles over Terri Schiavo. Her husband and her parents disagreed on whether to continue to give her treatment after she collapsed into a coma seven years ago. Like Terri, I haveContinue reading… Matters of life and death: an investigation of “living wills” and other advance directives
Sentence or title case in ISO-9241:1998
Update in 2025. This article was published in 2005 and reflected the standards available then. ISO 9241:1998 was withdrawn in 2021. Back in the 2000s, we referred a lot more to ISO standards, Twenty years later, we’re more likely toContinue reading… Sentence or title case in ISO-9241:1998
Survey response rates? 2% is not good enough
In the 1950s, a well-designed survey could often achieve over 90% response rates. Since then, response rates have consistently declined. But I was still a bit shocked the other day when a post on a usability discussion group quoted aContinue reading… Survey response rates? 2% is not good enough
User Interface Design and Evaluation: Open University textbook
“User Interface Design and Evaluation” began life as the Open University distance learning course M873, part of the postgraduate diploma. More than 1000 professionals studied the course and the University decided to make the core course materials available as aContinue reading… User Interface Design and Evaluation: Open University textbook
Long forms: scroll or tab?
As some of you will know, I’m pretty much a diehard forms obsessive and there’s nothing I like more than a question about forms – especially if I have some experience or data to support my answer. So I thoughtContinue reading… Long forms: scroll or tab?
One facilitator good, four facilitators better?
I’m a lone consultant, and occasionally I get lucky: I persuade a client that it would be great if we could have a trained observer/logger helping me to conduct the usability test. That’s about as elaborate as it gets. ButContinue reading… One facilitator good, four facilitators better?
We need to include people with disabilities in our designs
Recently, I was having an online conversation about the challenges of finding participants for testing – specifically, the challenges of finding participants with disabilities. Someone put the view; “if we’re having trouble finding people with disabilities, then maybe we wouldContinue reading… We need to include people with disabilities in our designs
Books on usability? … not one in a thousand
I live in England, and here Christmas is pretty inescapable. That suits me fine as I love the whole thing: twinkly lights, family get together that’s always exactly the same every year, crazed people rushing through the shops. And so,Continue reading… Books on usability? … not one in a thousand