In this half-day survey workshop for WebExpo2023, I led a lively group of Czech attendees through four methods for improving their next survey: Goals: Ruthlessly focus your survey on an immediate decision. I talked about the survey process from goalsContinue reading… Four ways to make a better survey, WebExpo2023
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How to save money by fixing forms, presentation to WebExpo 2023
I was delighted to be invited to the WebExpo conference in Prague, and even more delighted to have a chance to talk about my favourite topic: better forms. Specifically, this time I decided to focus on how to save moneyContinue reading… How to save money by fixing forms, presentation to WebExpo 2023
The Most Crucial Question and the Burning Issue for Product Makers
The Product Makers community invited me to share some thoughts about surveys. To get the best value from a survey, it’s important to be really clear on why you are doing it. In this talk, I encouraged product makers toContinue reading… The Most Crucial Question and the Burning Issue for Product Makers
Four books to consider for presents
It’s the middle of December, and a time when many of us are looking for a last-minute gift. Or possibly you have a bit of leftover budget to use up this year. So I’d like to tell you about fourContinue reading… Four books to consider for presents
How to look at a form: Boye and Company
It was an honour to be invited back for my second Boye and Company conference call. Previously, I talked about better surveys. This time, we focused on my favourite topic – forms that work. We looked at a selection ofContinue reading… How to look at a form: Boye and Company
How many participants do you need? One is enoug
“How many participants do I need for my usability test?” is a topic that has been much discussed over the years. A thought for you: “One is enoug”. It’s a slide that I used to show attendees at my ‘IntroductionContinue reading… How many participants do you need? One is enoug
Stop using no-reply email addresses
We are visiting relatives at Christmas this year. They’ve got a houseful already, including several lovely but very young children. “Would you mind booking somewhere nearby rather than staying with us?” Hmm, let me think about that. Two seconds later,Continue reading… Stop using no-reply email addresses
Prune and tune your forms – webinar
“Who wants a longer, more horrible form?” That’s the question that I asked at the start of a Lunch and Learn webinar I joined recently. Orok Brooks, UX researcher and instructor, joined the discussion, hosted by Alun Lucas of formsContinue reading… Prune and tune your forms – webinar
Using and abusing surveys in customer onboarding – ebook chapter
Badly thought-out forms and surveys can damage your organisation’s relationship with its customers at any stage. But a bad question in the onboading process can stop your customers from having any relationship with you at all. That’s the theme ofContinue reading… Using and abusing surveys in customer onboarding – ebook chapter
Crafting concentration
Many years ago, I heard a Duchess talking on the radio about her “everyday working life” – clearly nothing like mine. The point that struck me was that she took her tapestry to meetings. How I longed to do theContinue reading… Crafting concentration