All of us need to look out at our competitors, right? So Iāve been buying a selection of the various books on surveys that are aimed at the general market. Rather to my surprise, Iām making one of them myContinue reading… Review: Online Surveys for Dummies
Category: Reviews
Book Review: How to Lie with Statistics – not recommended
Update in 2025: I no longer recommend this book. See Why I no longer recommend how to lie with statistics Surveys are all about getting numeric data, and then reporting on it. What points do you want to make withContinue reading… Book Review: How to Lie with Statistics – not recommended
Book Review: The Psychology of Survey Response
This month, Iāve been working on a chapterĀ on survey questions for my forthcoming book on Surveys That Work. It has meant revisiting my library of books about questions. My favourite, easily, is:Ā āThe Psychology of Survey ResponseāĀ by Roger Tourangeau, LanceContinue reading… Book Review: The Psychology of Survey Response
Statistically significant usability testing
It was an intriguing question: “How do I find out about statistically significant usability testing?”. I’m sure it’s one that you’ve encountered, and maybe your reaction was the same as mine: “That’s the wrong question”. Then I realised that ifContinue reading… Statistically significant usability testing
Forms that Work: book by Caroline Jarrett and Gerry Gaffney
Publication day for Forms that Work: Designing Web Forms for Usability The book brings together much of what Gerry Gaffney and I have learned about creating better forms over more than a decade of practice, consultancy, teaching and research. HereContinue reading… Forms that Work: book by Caroline Jarrett and Gerry Gaffney
User Interface Design and Evaluation: Open University textbook
“User Interface Design and Evaluation” began life as the Open University distance learning course M873, part of the postgraduate diploma. More than 1000 professionals studied the course and the University decided to make the core course materials available as aContinue reading… User Interface Design and Evaluation: Open University textbook
The joys of labelling – an orderly portable lab for Ā£24.99
If you read my headline as “a portable lab for Ā£24.99”, don’t get too excited. I still don’t know a way of getting a portable usability lab for under 25 quid other than reverting to good old paper and pencilContinue reading… The joys of labelling – an orderly portable lab for Ā£24.99