Skip to content
Effortmark: Better forms and surveys (logo)

Effortmark

Better forms and surveys

Main Navigation

  • Home
  • Training
  • Speaking
  • Forms
  • Surveys
  • Design
  • Publications
  • Blog
  • About
  • Contact me

Author: Jane Matthews

Review: Online Surveys for Dummies

Jane Matthews 17 March 2020 30 April 2011
Review: Online Surveys for Dummies

All of us need to look out at our competitors, right? So I’ve been buying a selection of the various books on surveys that are aimed at the general market. Rather to my surprise, I’m making one of them myContinue reading… Review: Online Surveys for Dummies

SUS Svensk: System Usability Scale in Swedish

Jane Matthews 24 September 2020 7 April 2011
SUS Svensk: System Usability Scale in Swedish

Recently, I wrote about SUS: a good enough usability questionnaire, the scale devised by John Brookes. Bengt Göransson commented that he uses it as part of his ‘tool box’, pointing out that it is important to use it alongside other methodsContinue reading… SUS Svensk: System Usability Scale in Swedish

Designing forms for mobile

Jane Matthews 1 February 2021 29 March 2011
Designing forms for mobile

This post was first published in 2008 on ‘Forms that Work’ – the companion website for Caroline’s book with Gerry Gaffney Forms that Work: designing web forms for usability. It was updated in 2011. Design for mobile first For aContinue reading… Designing forms for mobile

Do incentives help to improve response rate?

Jane Matthews 17 March 2020 8 March 2011
Do incentives help to improve response rate?

Why do people fill in surveys? Did you answer: “Because they’re hoping to win the prize in the draw that’s offered?” No? I thought not. And of course, you’re right, but there is some evidence that incentives can work. I’mContinue reading… Do incentives help to improve response rate?

Book Review: The Psychology of Survey Response

Jane Matthews 15 April 2025 28 February 2011
Book Review: The Psychology of Survey Response

This month, I’ve been working on a chapter  on survey questions for my forthcoming book on Surveys That Work. It has meant revisiting my library of books about questions. My favourite, easily, is: “The Psychology of Survey Response” by Roger Tourangeau, LanceContinue reading… Book Review: The Psychology of Survey Response

2010 in 46 surveys: too many

Jane Matthews 27 November 2019 27 February 2011
2010 in 46 surveys: too many

I take a lot of screenshots: websites in general, forms specifically, and of course surveys. Those specific to a project go into particular folders; the rest are filed by year. Today I was hunting through for inspiration for the chapterContinue reading… 2010 in 46 surveys: too many

Forms design: what matters to users?

Jane Matthews 17 March 2020 16 February 2011
Forms design: what matters to users?

These slides come from a seminar I ran for MSc students at the University of York in February 2011. MSc Seminar on Forms Design from Caroline Jarrett #forms #formsthatwork

Asking questions about internet behaviour

Jane Matthews 1 November 2021 7 February 2011
Asking questions about internet behaviour

Have you read Steve Krug’s newest book, Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems? I was honoured when Steve asked me to read it in manuscript form, but – just between you and me – IContinue reading… Asking questions about internet behaviour

Surveys in the news: Valentine’s Day

Jane Matthews 3 December 2019 7 February 2011
Surveys in the news: Valentine’s Day

It was a familiar type of email, and one that I’d usually just delete, but in the interests of the Surveys that Work book I’m writing I opened it. “Valentine’s Day Romance Survey Results” from Fresh Flowers and Gifts in Australia.Continue reading… Surveys in the news: Valentine’s Day

Review: Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method

Jane Matthews 3 December 2019 27 January 2011
Review: Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method

You’re looking for a book on surveys, and my one isn’t yet out. What do to? I thought I’d help by sharing some of my favourites over the next few months. These will be the titles that I find myselfContinue reading… Review: Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method

Posts pagination

Previous Page 1 … Page 5 Page 6 Page 7 … Page 16 Next

Primary Sidebar

Latest Blog Posts

  • Error rates and data quality – my 2025 topic12 May 2025
    In 2025, I’m focusing on error rates and data quality. My plan is to update this postContinue reading... Error rates and data quality – my 2025 topic
  • Getting forms right: how better words lead to better results3 December 2024
    Content design is crucial for good forms, so I was thrilled when Content Club in London askedContinue reading... Getting forms right: how better words lead to better results
  • Some thoughts about surveys for Olin College of Engineering Students 202420 November 2024
    Would you like a lightning introduction to the errors in Total Survey Error? I was delighted whenContinue reading... Some thoughts about surveys for Olin College of Engineering Students 2024

RSS Feed

Footer Menu

  • Home
  • Training
  • Speaking
  • Forms
  • Surveys
  • Design
  • Publications
  • Blog
  • About
  • Contact me

@ Creative Commons Attribution 4.0 International Public License

Theme by Suri